Baraboo, United StatesDemocraticLuntz / CC BY-SA 4.0, via Wikimedia Commons
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Baraboo

Self-guided audio walking tour of Baraboo — GPS route, offline playback, story-driven narration in 32 languages.

Where ancient geology meets big top dreams and a few friendly ghosts.

The secrets of Baraboo

Baraboo, as no one tells it.

Not the postcards. The stories even locals don't know — whispered in your ear, right where they happened.

3 secrets below. Many more wait inside the tour.
Old Baraboo Inn

This historic inn has seen many lives, from a boarding house to a brothel, and some say its most infamous guest still lingers.

Full story unlocks in the tour
Highway 12 near Baraboo and Sauk City

Drivers on a particular stretch of highway have reported encountering a mysterious figure who defies explanation.

Full story unlocks in the tour
Devil's Lake

Beyond its striking beauty, this popular state park holds tales of something ancient and mysterious beneath its surface.

Full story unlocks in the tour
The full tour

Discover every secret of Baraboo

Every address, every reveal in full — in your ear, right where it happened.

Get the key to Baraboo

You pick your stops. You walk. The voice reveals what the others miss.

Choose your time

How long do you have in Baraboo?

Your self-guided audio tour of Baraboo is ready — pick your landmarks, choose your language, and start the moment you arrive.

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About Baraboo

The story of Baraboo

Baraboo, Wisconsin, is a city where the echoes of a grand past resonate amidst striking natural beauty. Known as 'Circus City,' it was the original home and winter quarters of the legendary Ringling Brothers Circus, a legacy proudly preserved and celebrated. Beyond the big top, Baraboo is cradled by the ancient Baraboo Hills, a geological wonder featuring some of North America's oldest rock formations and encompassing the popular Devil's Lake State Park.

This community offers a unique blend of history, outdoor adventure, and unexpected curiosities. From exploring the opulent Al. Ringling Theatre to encountering all 15 species of cranes at a world-renowned conservation center, Baraboo invites visitors to step into a storybook setting where the extraordinary is always just around the corner.

History

## From Mill Town to Circus Capital Baraboo's origins trace back to 1839, when dams were built along the Baraboo River rapids, fostering a typical mill town. The city is named after a French trader and trapper, Jean Baribault, who bartered with Native Americans near the river that now bears his name. Its population steadily grew, especially after becoming the Sauk County seat in 1846 and with the arrival of the railroad in 1871, which doubled its size within a decade.

However, Baraboo's greatest claim to fame began in 1884 when the five Ringling brothers—Albert, Otto, Alfred, Charles, and John—staged their first circus performance under a 45 x 90-foot tent. Baraboo served as the Ringling Brothers Circus's winter home and headquarters from 1884 until 1918. This deep connection earned Baraboo the nickname 'Circus City.' The Ringling brothers eventually bought their major competitor, Barnum & Bailey Circus, in 1907, merging them in 1919 to form the iconic Ringling Bros. and Barnum & Bailey Combined Shows. Baraboo was also the birthplace of several other circuses, including the Gollmar Brothers Circus.

Beyond the big top, Baraboo's history is intertwined with its unique geology. The Baraboo Hills, an ancient exhumed mountain range, are composed of Precambrian Quartzite, dating back 1.6 to 1.7 billion years. These formations were crucial to the University of Wisconsin–Madison's early geological studies. The Wisconsin Glacier, approximately 15,000 years ago, further shaped the landscape, covering the eastern half of the Baraboo Hills and rerouting ancient rivers, forming features like Devil's Lake.

What to see

Begin your exploration at the Circus World Museum, the former winter headquarters of the Ringling Brothers Circus, featuring an extensive collection of circus artifacts, antique wagons, and live performances during the summer. Next, step into the grandeur of the Al. Ringling Theatre, a beautifully restored 1915 Beaux-Arts movie palace that continues to host performances and films.

For a dose of natural wonder, head to Devil's Lake State Park, Wisconsin's largest state park, offering hiking, rock climbing, swimming, and expansive views from its quartzite bluffs. Nearby, Parfrey's Glen State Natural Area offers a peaceful escape with lush vegetation and towering sandstone cliffs. Don't miss the International Crane Foundation, the only place in the world where you can see all 15 species of cranes.

In downtown Baraboo, explore the historic square with its local shops and restaurants. For something truly unique, seek out Dr. Evermor's Forevertron, a massive scrap metal sculpture garden. You can also visit the Ochsner Park and Zoo, a free zoo with native Wisconsin animals.

When to visit

The best time to visit Baraboo for warm-weather activities is from mid-June to early September, when temperatures are pleasantly warm, averaging between 61-80°F (16-27°C). July is the warmest month, with average highs around 82°F (28°C). The summer months also see various community festivals and events, including the Big Top Parade. If you prefer cooler weather and fewer crowds, late spring (May) and early autumn (September) offer comfortable temperatures. Winters are cold, with January being the coldest month, averaging 13°F (-11°C).

Practical

Baraboo is located in south-central Wisconsin, approximately 35 miles northwest of Madison. While Baraboo does not have its own airport, Madison Truax Field (MSN) is about 31 miles away. Many visitors also opt to rent a car from Chicago, which is about 154 miles from Baraboo. The city is easily navigable by car, and many attractions offer parking. Consider dedicating at least two full days to experience Baraboo's main sights. Comfortable walking shoes are recommended, especially for exploring state parks and downtown. Layering clothing is advisable, particularly during transitional seasons, due to significant temperature fluctuations. Check local event listings for seasonal festivals and performances, especially during the summer months.

Good to know
What is Baraboo best known for?
Baraboo is best known as the original home and winter quarters of the Ringling Brothers Circus, earning it the nickname 'Circus City.' It is also recognized for its unique geology, including the ancient Baraboo Hills and Devil's Lake State Park.
Is Baraboo, Wisconsin, a good place to visit with families?
Yes, Baraboo is considered a family-friendly destination with attractions like Circus World Museum, Ochsner Park Zoo, Devil's Lake State Park, and the International Crane Foundation, offering a mix of entertainment, education, and outdoor activities.
What kind of natural attractions are there in Baraboo?
Baraboo is surrounded by significant natural attractions, including Devil's Lake State Park with its quartzite bluffs, the ancient Baraboo Hills, and Parfrey's Glen State Natural Area. The International Crane Foundation also offers a unique opportunity to learn about global crane conservation.
Are there any unique geological features in Baraboo?
Yes, Baraboo is known for its unique geology, particularly the Baraboo Hills, which are composed of Baraboo Quartzite, dating back 1.6 to 1.7 billion years. These ancient rock formations are a remnant of a Precambrian mountain range.
What is the International Crane Foundation?
The International Crane Foundation, located in Baraboo, is the only place in the world where you can see all 15 species of cranes. It is a global conservation organization dedicated to protecting crane species and their habitats worldwide.
Is Baraboo considered a haunted city?
Baraboo is rumored to be one of Wisconsin's most haunted cities, with numerous ghost stories and reported sightings. Historic locations like the Old Baraboo Inn and the Ringling Brothers' mansions are said to harbor apparitions and paranormal activity.
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Baraboo
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